Tuesday Reading - April 14, 2020

2 min read

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    Headless Brands - Other Internet (Toby Shorin, Laura Lotti, Sam Hart, Bryan Lehrer)

    Deep, thought-provoking ideas on brand in the modern decentralized age.

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    A brand is a cultural phenomenon that emerges only when these things come into contact with people. A brand lives in the minds of those who are aware of it.

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    As a brand grows, it becomes more than a set of first impressions and associations. Its reputation precedes it. As impressions are shared across users and consumers, they often develop similar sentiments. In this way, a brand operates as a consensus system, facilitating a consistent set of beliefs across people.

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[ActivityPub Could be the Future](https://www.kyefox.com/2020/04/09/activitypub-could-be-the-future/) - Kye Fox  
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A proposal for a newer publishing distribution system. ActivityPub has been around for a while but seems to have some new life breathed into it.

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[Investing in Roam Research](https://medium.com/@jmj/investing-in-roam-research-d8038971e871) - Jeff Morris  
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My good friend @jmj has officially joined the #roamcult.

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[Roam Research Advanced Features](https://roamresearch.com/#/app/RoamTutorial/page/JL5FBky0c)

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[The Day You Became a Better Writer](https://dilbertblog.typepad.com/the_dilbert_blog/2007/06/the_day_you_bec.html) - Scott Adams  
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Hat-tip to @shanemac for putting this in front of me and encouraging me to write clearer.

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